Social media for restaurants
Social media your kitchen deserves.
Marlo writes a week of Instagram and Facebook posts from your real menu and your own photos. You approve them in a few minutes, and they go out on time.
- £129 a month
- Cancel anytime
- You approve every post
- Instagram and Facebook
trattoriaverde
Example post
trattoriaverde Slow-cooked for six hours, tossed with ribbons we roll every morning. Our tagliatelle al ragù is back on tonight.
See inside
Your whole week, organised in one place.
A real recording of Marlo: your dashboard, posts, seasonal packs, menu and plan, a click apart.
The problem
Posting every week shouldn't be another shift.
Diners check a place's Instagram before they book. Most restaurants try one of four routes. Pick one and see where it leads.
Often with a minimum term. And they still need you to explain the menu, send photos and approve everything.
Typical UK costs from October 2026 pricing guides and hospitality job ads. Real quotes vary.
How it works
From your menu to your feed in three steps.
Set up once in about 15 minutes. After that it's a few minutes a week.
Step 01
Add your menu and photos
Your dishes, prices and a few photos of your food. Marlo builds every post from these.
Ragù
Margherita
Tiramisù
Try it
Type a dish. Watch a post appear.
A quick taste of how Marlo writes. Inside the app, every post is built from your full menu, your photos and your story.
trattoriaverde
Example post
Margherita
Your photo goes heretrattoriaverde Have you tried our Margherita yet? San Marzano tomato, fior di latte and fresh basil. Pop in to Trattoria Verde and say hello.
Our promise
In writing, so you don't have to take our word for it.
Marlo agrees, with every restaurant, to the following:
Nothing goes out without your OK
Every post waits for your approval. Only if you switch on automatic scheduling does Marlo schedule them itself, and you can still cancel any post before it goes out.
Your food, never stock photos
Posts use your own photos. Any new angle of a dish is made from your own photo of that dish, never invented from nothing.
No contract
£129 a month, paid by card. Cancel anytime from your Billing page and you won't be charged again.
Signed
What's inside
Everything a busy kitchen needs to keep posting.
Real clips of the real app. Pick a feature, or let it play.
Built from your real menu, not a template
Every post is a caption and an image built from an actual dish: its name, description and price. Upload a photo once and it's matched whenever that dish is featured.
- Real dishes and real prices
- Photos matched to dishes automatically
- Three tones on every post
- Your story woven in when a post calls for it
Why it works
You don't need a marketing team. You need Marlo.
It looks after the whole weekly routine, so you can keep your attention on the kitchen.
- 11
- UK occasions with ready-made packs
- 3
- tones to choose from on every post
- 8
- AI photo angles per dish, at most
- 15 min
- to set up, once
Why Marlo
A simpler way to stay on people's feeds.
What it typically costs a UK restaurant to hand its social media to someone else.
- Social media manager on stafffrom £2,083 a month, salary alone
- Social media agencyfrom £800 a month, typical starting retainer
- Marlo£129 a month, no setup fee
Cost
Marlo: £129 a month
An agency: £800 to £3,000+ a month
A social media manager: £250 to £1,200 a month freelance, or £25,000 to £40,000 a year on staff
Doing it yourself: Free, plus your time
Your time each week
Marlo: A few minutes to approve
An agency: Briefings and sign-offs
A social media manager: Briefings and sign-offs
Doing it yourself: Hours, often after service
Knows your menu
Marlo: Built from it
An agency: Once you've explained it
A social media manager: Once you've explained it
Doing it yourself: Yes
Photos
Marlo: Your own, plus new angles
An agency: Often a paid shoot
A social media manager: Whatever you send them
Doing it yourself: Whatever's on your phone
Posts for you
Marlo: Yes, at your times
An agency: Yes
A social media manager: Yes
Doing it yourself: You post it
Contract
Marlo: None, cancel anytime
An agency: Often a minimum term
A social media manager: A retainer or an employment contract
Doing it yourself: None
Typical UK prices from October 2026 pricing guides and hospitality job ads. Real quotes vary, and staff costs exclude employer National Insurance and pension.
Pricing
Simple pricing. No surprises.
No setup fee, no contract. Switch plans or cancel anytime.
Standard
Most popularPaid monthly by card. Cancel anytime, no contract.
- Weekly batches generated from your real menu
- One-click seasonal packs (11 UK occasions)
- Reviews turned into posts, and style-matched replies
- Content strategy: funnel-stage + pillar tagging, 8 plans including a custom mix
- Content rules that actually shape what gets generated
- Up to 8 fresh AI angles of each dish, made from your own photo
- Bulk approve, keyboard shortcuts, drag-to-reschedule calendar
- A dashboard built from your real likes, comments and clicks
- Posted to Facebook and Instagram at the times you approve
Pro
More of everythingFor busy kitchens that post a lot. Same terms: cancel anytime.
- Everything in Standard
- Twice the monthly AI allowance
- Higher-quality AI photos of your dishes
- Up to 50 extra batches a month
FAQ
Questions, answered.
The straight answers restaurant owners ask us for, before they sign up.
01How much does it cost?+
£129 a month, paid by card. There's no setup fee and no contract: cancel anytime from your Billing page and you won't be charged again.
02Is there a free trial?+
No. You can sign up and add your restaurant, menu and photos before paying, then subscribe to get your first week of posts. The clips on this page are real recordings of the app, so you can see exactly what you get.
03Which platforms does it post to?+
Instagram and Facebook. Instagram needs to be a Business or Creator account, which is free and takes a minute to switch on in the Instagram app.
04Will the posts sound like us?+
You tell Marlo your tone, your story, and what to always or never say. Every post comes in three tones to pick from, and you can edit any word before it goes out.
05Do you use AI?+
Yes, to help write the captions from your menu and details, and to make new angles of your dishes from your own photos. Nothing is posted until you approve it, unless you switch on automatic scheduling yourself.
06Do I need photos?+
A few of your food, yes. Your phone is fine. Marlo uses your own photos, never stock images.
07What if I don't like a post?+
Edit it, pick another tone, try a different photo, or reject it. Rejected posts are never published.
08Do you see my Instagram or Facebook password?+
No. You log in with Meta directly when you connect, and Marlo only gets permission to post for you. You can disconnect at any time.
09What happens if I cancel?+
Posting stops at the end of the month you've paid for, and your accounts are disconnected. Your menu, photos and posts stay in Marlo until you delete your account.
10I run more than one restaurant.+
Email us at [email protected] and we'll sort out the details.
Ready when you are
Spend your evenings in the kitchen, not on Instagram.
Set up in about 15 minutes and see your first posts from your own menu.
- £129 a month
- Cancel anytime
- No contract